Independence by Convergent is a leading financial advisory firm that represents clients with a portfolio between $1 million and $10 million. They were seeking a partner to launch and activate their brand and relationship marketing through a new website, print, digital and direct marketing. By leveraging the percentage sign, a symbol associated with finance, we showcased the abundance of moments that can increase with the help of Independence’s financial advice.
We designed, developed and launched a website that rejuvenated the brand
Print, online ads and direct mail drove traffic to the site
All messages were tested to see which tactics resulted in the best ROI