{"id":2917,"date":"2020-11-18T16:54:49","date_gmt":"2020-11-18T21:54:49","guid":{"rendered":"https:\/\/havitad.com\/?post_type=case_study&p=2917"},"modified":"2024-01-29T15:57:53","modified_gmt":"2024-01-29T20:57:53","slug":"building-brands-driving-viewership","status":"publish","type":"case_study","link":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/","title":{"rendered":"Building Brands. Driving Viewership."},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Building Brands. Driving Viewership.<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t

TV Network Campaigns<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Get Ready to be Entertained, Enlightened and Engaged<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
    \n
  • Brand Development<\/li>\n
  • Creative Content<\/li>\n
  • TV<\/li>\n
  • Radio<\/li>\n
  • Experiential<\/li>\n
  • Digital<\/li>\n
  • Social<\/li>\n
  • Out-of-Home<\/li>\n
  • Merchandise<\/li>\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Challenge<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\tIn a sea of viewing options, Havit is relied upon by TV networks to help promote viewership, excitement and consumer engagement for their most valuable programs and brand extensions.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Strategy<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\tFrom Discovery\u2019s Shark Week \u2013 television\u2019s longest running event \u2013 to NCAA\u00ae March Madness, Havit is charged with generating compelling branded content that cuts through the clutter to excite, inform and educate consumers as well as promote viewership.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Solution \u2013 Discovery \u2013 Shark Week<\/em><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t

    Havit has contributed to the success of the Shark Week cultural phenomenon for more than a decade by developing marketing programs and partnerships that go beyond traditional promos, print ads and digital units.<\/p>

    For some FIN-spiration, and to drive tune-in and consumer engagement, Havit developed fully integrated consumer promotions, branded assets and a D2C third-party summertime partnership with Cold Stone Creamery\u00ae. Havit identified Cold Stone Creamery\u00ae as a sweet fit and spearheaded the relationship that resulted in sharky custom menu creations, in-store signage, consumer sweepstakes and branded elements including social, digital and more.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Solution \u2013 Animal Planet \u2013 Puppy Bowl<\/em><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t

    Uninterested in watching the big game? Animal Planet\u2019s Puppy Bowl offers fans something better: Puppies. As the \u201cRufferee\u201d blows the whistle, litters of rescue dogs run, roll and lick their way across the field.<\/p>

    For years, Havit has driven exposure of winter\u2019s cuddliest competition through a series of engaging affiliate promotions and exciting contest sweepstakes intended to unleash viewers to this very pup-ular television event.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Solution \u2013 Turner Networks \u2013 NCAA\u00ae March Madness\u00ae<\/em><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t

    To capture the buzzer-beating final shot excitement of the NCAA\u00ae March Madness\u00ae tournament and its availability across AT&T U-Verse platforms, Havit deployed a multi-platform marketing campaign in key tournament markets. To promote one of sports\u2019 most anticipated annual events, we leveraged traditional and digital media and created an immersive experiential and mobile tour where consumers shot hoops, received branded swag and learned about AT&T U-verse products and services on-site.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t

    Solution \u2013 Sprout \u2013 Mom Is Here<\/em><\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t

    Havit helped the first and only 24-hour preschool channel (now Universal Kids) put a fresh new spin on their successful \u201cMom Is Here\u201d promotion by continuing to elevate Sprout as a brand that \u2018gets\u2019 the modern Mom.<\/p>

    Capitalizing on the #NoFilter movement, our campaign invited Moms to \u201cget real\u201d by showcasing themselves in the middle of very real moments with their children. The fully integrated promotion \u2013 centered around a microsite and spanning TV, digital, out-of-home, social and partnerships \u2013 convinced Moms everywhere that you don\u2019t need a filter to enhance the moment because it\u2019s perfect already.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t\t
    \n\t\t\t
    \n\t\t\t\t\t\t
    \n\t\t\t\t
    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2919,"template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"_links_to":"","_links_to_target":""},"casestudy_category":[],"acf":[],"yoast_head":"\nHavit – Building Brands. Driving Viewership.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Havit – Building Brands. Driving Viewership.\" \/>\n<meta property=\"og:description\" content=\"Get Ready to be Entertained, Enlightened and Engaged Brand Development Creative Content TV Radio Experiential Digital Social Out-of-Home Merchandise Challenge In a sea of viewing options, Havit is relied upon by TV networks to help promote viewership, excitement and consumer engagement for their most valuable programs and brand extensions. Strategy From Discovery\u2019s Shark Week \u2013 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/\" \/>\n<meta property=\"og:site_name\" content=\"Havit\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Havitad\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-29T20:57:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1114\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@havitad\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/\",\"url\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/\",\"name\":\"Havit – Building Brands. Driving Viewership.\",\"isPartOf\":{\"@id\":\"https:\/\/havitad.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg\",\"datePublished\":\"2020-11-18T21:54:49+00:00\",\"dateModified\":\"2024-01-29T20:57:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage\",\"url\":\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg\",\"contentUrl\":\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg\",\"width\":2400,\"height\":1114},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/havitad.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\",\"item\":\"https:\/\/havitad.com\/case-study\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Building Brands. Driving Viewership.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/havitad.com\/#website\",\"url\":\"https:\/\/havitad.com\/\",\"name\":\"Havit\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/havitad.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/havitad.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/havitad.com\/#organization\",\"name\":\"Havit\",\"url\":\"https:\/\/havitad.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/havitad.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/09\/havit-favicon.png\",\"contentUrl\":\"https:\/\/havitad.com\/wp-content\/uploads\/2020\/09\/havit-favicon.png\",\"width\":512,\"height\":512,\"caption\":\"Havit\"},\"image\":{\"@id\":\"https:\/\/havitad.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Havitad\/\",\"https:\/\/x.com\/havitad\",\"https:\/\/www.instagram.com\/havit_ad\/\",\"https:\/\/www.linkedin.com\/company\/havit-advertising\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Havit – Building Brands. Driving Viewership.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/","og_locale":"en_US","og_type":"article","og_title":"Havit – Building Brands. Driving Viewership.","og_description":"Get Ready to be Entertained, Enlightened and Engaged Brand Development Creative Content TV Radio Experiential Digital Social Out-of-Home Merchandise Challenge In a sea of viewing options, Havit is relied upon by TV networks to help promote viewership, excitement and consumer engagement for their most valuable programs and brand extensions. Strategy From Discovery\u2019s Shark Week \u2013 […]","og_url":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/","og_site_name":"Havit","article_publisher":"https:\/\/www.facebook.com\/Havitad\/","article_modified_time":"2024-01-29T20:57:53+00:00","og_image":[{"width":2400,"height":1114,"url":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@havitad","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/","url":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/","name":"Havit – Building Brands. Driving Viewership.","isPartOf":{"@id":"https:\/\/havitad.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage"},"image":{"@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage"},"thumbnailUrl":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg","datePublished":"2020-11-18T21:54:49+00:00","dateModified":"2024-01-29T20:57:53+00:00","breadcrumb":{"@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#primaryimage","url":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg","contentUrl":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/11\/tv-networks-hero.jpg","width":2400,"height":1114},{"@type":"BreadcrumbList","@id":"https:\/\/havitad.com\/case-study\/building-brands-driving-viewership\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/havitad.com\/"},{"@type":"ListItem","position":2,"name":"Case Studies","item":"https:\/\/havitad.com\/case-study\/"},{"@type":"ListItem","position":3,"name":"Building Brands. Driving Viewership."}]},{"@type":"WebSite","@id":"https:\/\/havitad.com\/#website","url":"https:\/\/havitad.com\/","name":"Havit","description":"","publisher":{"@id":"https:\/\/havitad.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/havitad.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/havitad.com\/#organization","name":"Havit","url":"https:\/\/havitad.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/havitad.com\/#\/schema\/logo\/image\/","url":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/09\/havit-favicon.png","contentUrl":"https:\/\/havitad.com\/wp-content\/uploads\/2020\/09\/havit-favicon.png","width":512,"height":512,"caption":"Havit"},"image":{"@id":"https:\/\/havitad.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Havitad\/","https:\/\/x.com\/havitad","https:\/\/www.instagram.com\/havit_ad\/","https:\/\/www.linkedin.com\/company\/havit-advertising\/"]}]}},"_links":{"self":[{"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/case_study\/2917"}],"collection":[{"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/types\/case_study"}],"version-history":[{"count":0,"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/case_study\/2917\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/media\/2919"}],"wp:attachment":[{"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/media?parent=2917"}],"wp:term":[{"taxonomy":"casestudy_category","embeddable":true,"href":"https:\/\/havitad.com\/wp-json\/wp\/v2\/casestudy_category?post=2917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}